fashion

Strategy

Why Fashion D2C Brands Need a Specialist, Not a Generalist

Parth, Co-founder, Adtitude Media · Sep 15, 2026

A generalist agency can run Meta and Google for almost any category. Here's what breaks when that approach meets fashion's returns and discount cycles.

Strategy

What Fashion D2C Brands Need From Meta and Google Ads

Parth, Co-founder, Adtitude Media · Aug 29, 2026

Running Meta and Google side by side only works if they're treated as one system, not two dashboards. Here's what that requires for a fashion brand.

Strategy

UGC vs Influencer Content: What Converts for Fashion D2C

Parth, Co-founder, Adtitude Media · Aug 13, 2026

UGC and influencer content solve different problems and should be measured differently. Here's what converts for fashion D2C and how to judge each.

Meta Ads

Your Best Campaign May Just Be Catching Demand You Made

Parth, Co-founder, Adtitude Media · Jul 14, 2026

High-ROAS catalog and retargeting campaigns often sit closest to conversion and take credit for demand generated elsewhere.

Meta Ads

Your Discounts Are Buying ROAS, Not Customers

Parth, Co-founder, Adtitude Media · Jul 14, 2026

Discounts improve conversion rate on paper but quietly erode margin and train customers to wait for the next sale.